Looking for a distinct segment of an artisan market? Start here:
Top 10 Niche Blogs on https://buzzsumo.com/
- What do they have in common?
- What are people saying in the comments?
- What are they agreeing on?
- What are they arguing about?
Top 10 Niche Books on https://www.amazon.com/
- What are the commonalities in the titles?
- What are the similarities across the books’ tables of contents?
- Do they profess to solve a common problem?
- What are people saying in the reviews of the books?
- Who are the gurus, thought leaders, or famous people in the niche?
- What are they saying?
- Which posts are getting the most likes, retweets, or comments?
- Which posts are getting the most negative responses?
Once you have gathered data, you can identify the trends you are seeing by asking the following questions:
- What are the most popular positive topics? These are their top desires.
- What are the most popular negative topics? These are their top fears.
- What are the most common questions asked? These are their top problems.